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As VSECU’s digital strategist, Patrick O’Donnell is responsible for the development, optimization, execution, and analysis of the organization's digital marketing campaigns, activities, and tactics. Patrick is an avid reader, writer, and runner and spends as much time as possible outside in all of Vermont’s seasons, exploring with his family.
October 25th, 2018
Over the course of my career, I’ve worked in the finance, travel and tourism, resort, athletic footwear and apparel, and snowboarding industries. As a result, I’ve learned quite a lot about branding and marketing at for-profit and non-profit organizations of every level from global brands to regional brands all the way down to niche brands.